Lincoln Art Centre
Motion, Advertising & Promotion, Signage
A visual identity for an art centre that dedicates itself into delivering high quality and diverse pieces of art, ranging from fine arts to music and performance. The identity aims to reflect the venue’s flexible and dauntless nature, as well as highlighting art that transcends across different platforms. The focal point of the identity is the letter ‘A’, which stands for the word ‘art’. This is often being replaced by images of actual art itself, to further emphasise the brand’s manifesto.